#MACStarTrek

M∙A∙C COSMETICS ANNOUNCES

M∙A∙C STAR TREK

Spanning half a century, Star Trek and its loyal fans cross generations, influencing ideas and aesthetics of gender, race and intergalactic potential. As the sci-fi saga continues, M·A·C and Star Trek’s latest cinema generation join forces in an exclusive makeup collaboration of cosmically charged hues. Coming September 2016 - #MACStarTrek

Collection Details: 25 multi-product collection including Lipstick, Lipglass, Pressed Pigment Eye Shadow, and Studio Nail Lacquer.

"Star Trek is an iconic pop culture phenomena whose storylines pushed gender and racial boundaries. For its 50th anniversary, we celebrate each of Star Trek's powerful women in a transcending, transformational makeup collection.” ~ M∙A∙C Senior Vice President/Group Creative Director James Gager

Exclusive Presale: M∙A∙C Gaslamp, Thursday, July 21st, while supplies last

COVERGIRL x Empire

COVERGIRL Launches 

Limited Edition Empire Collection

COVERGIRL is proud to announce their collaboration with the beloved series for a limited edition Empire collection! This season, it’s all about power, drama and intrigue. COVERGIRL created four glamorous looks from the hit show and COVERGIRL is giving you the first look at Anika, Becky, Tiana, and Rhonda’s beauty breakdowns, listed below. While each of these women have their own infamous look, all are fabulous in their unique way. No matter your beauty style, whether it’s rocking a bold lip like Becky or prefer Rhonda’s natural glam, each have been brought to you by our tried and true products.

Curls: Camille Rose Naturals

CAMILLE ROSE NATURALS

CURL CARE

As a curl~gurl, I love trying many different curl care products, learning about the formulas and how they came to be. I was especially intrigued when Camille Rose Naturals founder Janell Stephens held an intimate round-table discussion in January, where she explained how she started whipping up recipes to care for her natural hair in her very own kitchen! Janelle took her passion for her natural hair care and packaged it. Today, her amazing hair care line is available at Target, Whole Foods, Walgreen's and Bed Bath & Beyond!

After the press event, I took home a generous tote bag containing an apron (remember how she created "hair recipes in her own kitchen) and products from the Camille Rose Naturals line - both hair and skincare. I love all of the product and my favorite is the Curl Maker ($22.00 12.oz pump - defining jelly enriched with smoothing marshmallow and agave extract...smells yummy!)

Let's take a look at the products in detail.... 

#MACVersicolour

M∙A∙C VERSICOLOUR STAIN

AVAILABLE ONLINE MARCH 31, 2016 

& IN-STORES APRIL 7, 2016 IN THE *PERMANENT LINE*

M∙A∙C Versicolour, the ultimate fusion of gloss + stain, all in one fluid formula that melts onto lips for a full-on glassy shine that lasts and lasts and lasts. Infused with emollient oils, its creamy, lightweight texture stays bright, lustrous and so comfortable without ever cracking or peeling. Like an energy shot for your lips, a range of resilient hues live long into the day (and night). Welcome to your new obsession! ~ #MACVersicolour

Let's take a look at all 16 shades in the M∙A∙C Versicolour line-up and pay close attention to the shade names, they're good, I PROMISE...

Thrive Causemetics NYFW

Double The Fun with Thrive Causemetics:

Thrive Lab & NYFW

I love it when I get to mix my passions of products and fashion. I simply cannot forget the amazing time I had with Thrive Causemetics founder Karissa Bodnar during NYFW last month, with two amazing events the same day: a blogger lunch where I played mad-scientist in the Thrive Lab, followed by an evening NYFW event. #BeautyWithAPurpose

We created our very own make-up remover with Thrive Causemetics

For the lab event, lunch was provided by celebrity chef Maria Marlowe, as Karissa shared her Thrive lab with us, giving us the opportunity to create our own Thrive formulation. We were provided beakers of antioxidant or anti-aging to use as our main ingredient, so I decided to mix and use both! We also got a sneek peek at the new Thrive Causemetics products launching this spring. ICYMI, see my last post for Thrive here. 

Curls: John Frieda Frizz Ease®

JOHN FRIEDA FRIZZ EASE 

CURLS: TORI KELLY

THE LOOK: A modern interpretation of old Hollywood style

INSPIRATION: Celebrity hairstylist Nikki Providence was inspired by Kelly's one shoulder green dress. "I wanted to let her natural texture shine through a classic pincurl set,” she said.

How To Get The Look:

• Nikki started with clean wet hair, and prepped the roots with John Frieda Frizz Ease® Curl Reviver Mousse and sprayed 12 sprays of the John Frieda Frizz Ease® Go Curlier™ Heat-Activated Spray throughout the hair.

• Then she used a wide-tooth comb to shape the front and sides into sculpted waves, clipping each section into position.

• She twisted the remainder of the hair in 2-inch sections and dried her with a diffuser before taking the clips out.

• Nikki used her hands to smooth and sculpt the final shape, applying a thin coat of John Frieda Frizz Ease® Secret Weapon® Touch-Up Crème on her hands to make sure her fingers glided over the hair for a final touch of smoothness.

• Then she used a 3/4 inch curling iron to touch up any areas that needed extra hold or curl.

She finished off the look with John Frieda Frizz Ease® KeraFLEX™ Flexible Hold Hairspray.

Be sure to join John Frieda on social media post with the following tags:

#MeandJohn

#FrizzFreeHairGoals

Facebook/Instagram/Twitter: @JohnFriedaUS

NEW Pevonia LipRenew™

Celebrate "Lip Appreciation Day" with

Pevonia's NEW LipRenew™ Plump & De-Age Treatment

Happy "Lip Appreciation Day" dolls, so what better way to pamper and plump your pout, than with Pevonia's NEW LipRenew™ Plump & De-Age Treatment ($55.00 at Pevonia.com)? Now, I know what you're thinking: "Ev, you have no business using a lip plumper!", true, but I can still take advantage of Pevoni'as de-aging benefits and improve the overall appearance of my pout. Take a look at Angelina Jolie's lips for instance: big lips do tend to crack and look chapped, since they are, well, BIG! Well, Pevonia's LipRenew™ Plump & De-Age Treatment also smooths wrinkles on and around the lips, while blurring imperfections and improving the overall appearance of the skin. A plus for me.

Pevonia LipRenew™ event at Sugar Factory!

Now, the event I attended last week for the launch of Pevonia's LipRenew™, was completely amazing and held at Sugar Factory American Brasserie - sweet indeed! Lip shaped, candy, decorations and who can forget Pevonia's signature "Pucker & Pout Martini" and the amazing cupcakes? As you can see, I had a blast! 

JOICO Curl

WHAT A CURL WANTS: 

INTRODUCING JOICO CURL

Hey curl~friends, from the healthy hair company that's bringing the joy back to your hair, comes the new JOICO CURL, a "curl's best friend", helping curly girlies get rid of those curly woes, by adding that extra spring in your step and curls with triple-action CurlRepair Technology and adding 100% Curl Confidence with their new six products. 

So let's take a look at the entire JOICO CURL product line-up in detail....

Zest Fruitboost

ZEST FRUITBOOST 

SHOWER GELS

Sweet indeed! The Zest team was on the right path when they held a launch event at Dylan's Candy Bar (60th & 3rd Avenue location) a few months ago, and it's safe to assume that I was a kid in a candy shop (literally!) Check out a new, fun and fruit-filled way to feel "Zestfully Clean" (and no, you can't eat them, though you may want to, but please don't!) NEW and invigorating Zest FruitBoost Revitalizing Shower Gels - 2 times concentrated for more lather, fragrance and value - up to 40 showers per tube!Plus, they retail around $2.99 each, sweet, right? #ZestFruitboost

Tattoo Wipes

THE BODY WIPE COMPANY LAUNCHES

TAT TOWELS - TATTOO WIPES

With spring finally here, I'm sure many of you are into your spring cleaning routines, refreshing your surroundings, wardrobe; wearing less and showing more skin. Well, for those of us with tattoos are probably in need of refreshing them, whether the tats are new or old. (yes, I have them too, a few actually, I just conceal since I'm in a corporate environment outside of my beauty life). The Body Wipe Company has created TAT TOWELS - Towelettes specifically designed to moisturize and enhance older tattoos as well as keeping newer tattoos looking fresh.

My oldest tattoo is nearly 20 years old (leg) and luckily it still looks great, other than the usual dryness from my skin. I tried these TAT Towels Tattoo Wipes and my tat look refeshed and and reamained hydrated longer than with just lotion or oil. Tat Towels provide an easy, non-greasy way to maintain your tattoo(s) as compared to applying messy creams and pastes. 

Ingredients: Water based, blend of cold pressed carrot seed oil, pomegranate seed oil, cranberry seed oil, grape seed oil, black cumin seed oil, Panthenol, C30 Hydrocarbons, Aloe Barbadensis Leaf Juice, Vitamin E Tat Towels are unscented and each towelette is recommended for single use. A canister of forty 7” by 10” wipes sell for $12.95 and can be purchased at www.bodywipecompany.com and Amazon.com. 

Alex Anthony Salon & Event Invite

MY ALEX ANTHONY SALON

CURL EXPERIENCE

Let's shift focus to CURLS, since it is after all "all about the hair." Two weeks ago I visited my good friend Alex at the Alex Anthony Salon, located at 10 Downing Street in NYC, and got a much needed curl cut. You may have seen my previous review the Alex Anthony Curl System (see it here) but I was still long overdue for a trim. If anyone knows how to cater to curls, it's Alex (we go back to 2011 to my infamous cut and style at Ouidad.) I wasn't worried about my hair, since I knew I was in good hands. My experience at her salon, absolutely pampered me like nothing else. 

Alex Anthony Curl System

Beauty.com x Milly Game Face

BEAUTY.COM INTRODUCES 2ND INSTALLMENT 

OF EXCLUSIVE MILLY GAME FACE BAG SERIES

"O.M.G, how do I love thee" was my reaction when the Beauty.com team sent me this stunning (and large) cosmetics pouch! Vibrant and roomy for all my essentials, a must have. I had the pleasure of meeting Milly designer Michelle Smith in 2012 and have always admired her work - I even have a few other cosmetics pouches from her previous collaborations. Check out the second installment in the Beauty.com x MILLY Game Face Bag Series ( combined retail of over $150, yours when you spend $125 at Beauty.com.

2012 event with MILLY founder & designer Michelle Smith

The 2016 MILLY Game Face Bag features a vibrant paint stroke design. The oversized cosmetics pouch is spacious enough for toting all your makeup and skin care essentials. “I am thrilled for my collaboration with Beauty.com,” says MILLY designer Michelle Smith. “With a vibrant painterly print straight from my Spring ’16 runway collection, this pouch is the perfect size. Put your game face on for spring!”

#ilovemybkr

WHY I LOVE BKR (BEAKER)

GLASS BOTTLES

My current 500 ml bkr bottle collection (for now...)

There are many reasons why I love my bkr (it's pronounced "beaker") glass bottles. For starters, I drink a lot of water - like two gallons a day a lot - but my skin thanks me, so it's okay. Gone are the days of drinking out of plastic, so these cute glass and silicone bottles with a food grade polypropylene cap have taken over. What's best, bkr bottles are available in many colors and in three sizes: 250ml (8 oz), 500ml (16 oz) and 1 liter. My latest two (Winter and London) were gifts backstage at NYFW last month.

Artis GOLD Ltd. Edition

ARTIS LIMITED EDITION 

GOLD COLLECTION

ARTIS ELITE GOLD 10 BRUSH SET AND ELITE GOLD OVAL 7 (available in April for $495 and $75 at ArtisBrush.com): 

Artis continues to celebrate the launch of the newest size brush, the Oval 7, with a limited edition 24K Gold plated version. This remarkably beautiful brush further illustrates the Artis message, that a makeup brush should be a beautiful work of art, while also delivering superior functionality. Since it’s inception, Artis has attracted makeup lovers who realize they can now own makeup brushes that reflect their lifestyle aesthetics. Up until Artis, the only choice of a makeup brush was one with a black wooden cylindrical handle, with a tuft of animal fur stuck on the end. And all brands of conventional makeup brushes looked essentially identical. 

Artis changed all that, and continues to innovate and celebrate the new Golden Age of makeup application. The Elite Gold Limited Editions are adorned with 24k Gold plating, which reflects and enriches every environment in which it is displayed. The Elite Gold Oval 7 and the Elite Gold 10 Brush Set are available at select Artis Elite Retailers, while supplies last. 

Both Artis Elite Gold offerings launch March 15, 2016. Elite Gold Oval 7 - US$ 75.00 and Elite Gold 10 Brush Set - US$ 495.00

#MACAirofStyle

M∙A∙C COSMETICS 

AIR OF STYLE

#MACAirofStyle

Walk confidently with an Air of Style. Contemporary top notes of red dates and wild peonies set the tone. A bouquet of absolute tuberose, orange blossom and jasmine at the heart gets the pulse racing and feels unabashedly bold with the opulence of yang yang and orris. The appeal is magnified by a background of leather blended with rare woods and vetiver – all juxtaposed with creamy hints of tonk a beans and golden drops of amber crystals. 

Air of Style
50ml SRP $49.50 US/$59.50 CAD
20ml SRP $30.00 US/$36.00 CAD
6ml Rollerball $22.00 US/$26.50 CAD

#MACAirofStyle is available online March 17, 2016 and 

in-store March 24, 2016 in the permanent line.