_LZcMkAanuKJ2fbFY43u532hSQk Ev Curl Gurl: RoC Skincare Event Recap


Saturday, May 2, 2015

RoC Skincare Event Recap


Any event invite where skincare and cake are mentioned in the same sentence, you surely don't have to ask me twice if I will attend - it's a given: best of both worlds! RoC Skincare hosted a fun interactive event on Thursday at the Glass Houses NYC, to introduce the launch of the NEW RoC® SMOOTH PERFEXION® Instant Line Corrector. You're probably wondering what role cake decorating could possibly have, in a skincare launch and it's pretty simple (not to mention fun and yummy - so keep reading.) Another cute detail at the event? We were greeted with RoC aprons, embroidered with our names to use and take home. Talk about having your cake and eating it too!

This apron was the icing on the cake!

Renowned cake designers from Betty Bakery in Brooklyn were on hand to with pre-iced mini cakes to give us cake decorating tips (so much fun), along with a global scientist from Johnson & Johnson. They explained that each layer of cake is very similar to our skin, so just like fondant smooths a cake perfectly, RoC® SMOOTH PERFEXION® Instant Line Corrector, formulated with patented copper-zinc technology improves the look of skin so that makeup becomes optional (I like that!) This new lightweight product bridges the gap between skincare and cosmetics, to deliver beautifully smooth and visibly firm skin in one easy step.

Silky smooth skin
Copper-Zinc Technology 

  • Harnesses the science of bio-electricity in a revolutionary patented micro-current technology 
  • It generates a flow of energy that travels through the surface layers of the skin (safely and gently) to help stimulate the renewal process and reveal firmer, younger-looking skin 
  • This groundbreaking technology works to help visibly firm skin for a younger, more radiant look 

Dark grey tint that disappears into any skin tone 

Product claims 
  • Visibly firms skin
  • Instantly smoothes the appearance of fine lines & wrinkles
  • Skin looks so smooth and firm, makeup becomes optional in just 2 weeks
So I've only been using this product 3 days and I can honestly say that I love how silky smooth this serum feels on my skin. I really don't wear much make-up (never ever use foundation) other than mascara and lipstick/gloss, so of course I was thrilled when I heard this product was on the market. Usage & Directions: Use alone on clean skin or over your regular moisturizer to complement your skincare routine. 

Ta-da! How did I do?

This cake was delicious! 
RoC® SMOOTH PERFEXION® Instant Line Corrector is available at drugstores, Ulta, Bed, Bath & Beyond and Harmon beginning and retails for $22.99 (1 fl. oz.)

~Evelyn Lugo

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