M∙A∙C Kiesza

INTRODUCING:

M∙A∙C KIESZA

Canadian pop powerhouse Kiesza has dazzled countless dance floors. Now, the singer-songwriter introduces her newest instant hit: a collaboration with M∙A∙C! Strut into the supernova sensibilities of her signature Lipstick, Vamplify, Liquidlast Liner and Big Brow Pencil shades.

LIPSTICK

SRP $17.00 US/$21.00 CAD 

Dearly Beloved - warm soft brown (matte) 

VAMPLIFY

SRP $21.00 US/$24.00 CAD 

Thunder Kiss - deep chocolate

BIG BROW PENCIL

SRP $21.00 US/$25.00 CAD 

LIQUIDLAST LINER

SRP $21.00 US/$24.00 CA

Point Black - black

#MACKiesza will be available at select stores and online February 9 through March 23, 2017.

Tweexy

TWEEXY UNIVERSAL 

NAIL POLISH BOTTLE HOLDER

tweexy nail polish bottle holder

Seriously, how did I ever manage without this? Here's a cool nail polish gadget that every fingertip fashionista must have: tweexy. Upon first glance, it looks like a candy ring (nope, don't eat it), but what it is, is a wearable, universal one-size-fits-all, nail polish bottle holder. Perfect for a steady manicure at home or on the go. This genius gadget expands to grip all polish bottles (I have over 200 at home, so believe me that I tested them all - even square-shaped bottles) slides onto two fingers and provides a stable base, eliminating the need for a flat surface and safeguarding from spills.

Shook my tweexy side to side to ensure a sturdy grip... nailed it!

#MACLipScrubtious

M∙A∙C Lip Scrubtious

Pucker up to totally smooth lips with M∙A∙C Lip Scrubtious. This new sugar-based exfoliator gently buffs away dry and flaky skin with a formula enhanced by hydrating and nourishing conditioners leaving lips soft and oh-so smoochable. Available now online and in stores - in the permanent line! 

#MACLipScrubtious

SRP $16.00 US/$19.00 CAD

1. SWEET VANILLA

2. CANDIED NECTAR

3. FRUIT OF PASSION

4. SUMMER BERRY

5. SWEET BROWN SUGAR 

Dove Plant Visit

DOVE BEAUTY BAR 

& UNILEVER PLANT VISIT

After a much needed hiatus I'm back, and what better way to kick off my return and new year, than with my number one beauty must-have? SKINCARE! Many ask what my skincare regimen is, and to be honest, the answer is remains the same: Dove Beauty Bar. No, it's not "soap", (I too made the mistake of calling it that in the past) it is a beauty bar and best of all it's the # 1 recommended bar by Dermatologists and Pediatricians. My dream came true last year, when I was invited to the Unilever R&D plant in Trumbull, CT, where I was given the opportunity to see first hand how Dove has been setting the bar in skincare since 1957, and I even made my very own Dove Beauty Bar, and took a few home. *Now, relax, this wide-eyed wonderer did not press any red buttons, though I did ask a few times "what does this do?" #CrisisAverted 🔺

Making Dove Beauty Bars 

The Dove White Beauty Bar is the perfect way to get your glow back after the rough summer heat and during the harsh winter. The last thing your skin needs is a soap that is drying and irritating. I use Dove White Beauty Bar which is formulated with their signature ¼ moisturizing cream and combined with DEFI technology (a mild blend of cleansers) that helps hydrate for soft, smooth radiant skin.

#MACSelena Restock Details

M·A·C SELENA RETURNS

DECEMBER 28, 2016!

Due to the overwhelming passion and excitement from Selena’s fans, M·A·C Selena will be available again in the United States and Canada on maccosmetics.com on Wednesday, December 28, 2016 and in stores in the United States and Canada on Thursday, December 29, 2016.

All products from the collection, including Bidi Bidi Bom Bom, will be available for purchase in stores and online, with the exception of Liquid Eye Liner in Boot Black. We heard your feedback and created a smoother online shopping experience. 

Please see details below regarding timing, availability and purchase limits. 

Notes on where to purchase online:

*Retailer online availability times and maximum SKU purchase limits will vary

Maccosmetics.com (US): Wednesday, December 28, 2016, 12:01AM EST *maximum 2 SKUs per product

maccosmetics.ca (Canada): Wednesday, December 28, 2016, 12:01AM EST *maximum 2 SKUs per product

Belk.com: Thursday, December 29, 2016

Bloomingdales.com: Thursday, December 29, 2016

Dillards.com: Thursday, December 29, 2016

Macys.com: Thursday, December 29, 2016

Nordstrom.com: Thursday, December 29, 2016

SaksFifthAvenue.com: Thursday, December 29, 2016

TheBay.com: Thursday, December 29, 2016

Notes on where to purchase in stores on Thursday, December 29, 2016:

*Contact your local store for hours and maximum SKU purchase limits*

M·A·C Cosmetics stores (US & Canada) *maximum 3 SKUs per product

Belk

Bloomingdale’s

Dillard’s

Hudson’s Bay Company

Macy’s

Nordstrom

Saks Fifth Avenue

Curlee Girlee Book

CURLEE GIRLEE BOOK: 

CREATING CONFIDENCE ONE CURL, ONE GIRL AT A TIME!

Curlee Gurlee book launch at Dylan's Candy Bar November 17, 2016

Seriously, where was this book for curly girls when I was little? CURLEE GIRLEE by Atara Twersky is a fun, witty, curl~curious filled story with whirls and wonder; a must-read for any curlee girlee (especially the parent of one!) I have been curly since BIRTH - not just since the curl movement took over - so I remember all too well every struggle I faced trying to understand, embrace and manage my curls on my own. Growing up around friends with silky straight hair, I suffered long hours getting my hair heat straightened and would have given anything for this book. Would have spared me the agony of cutting, frying, oh goodness, even shaving a huge chunk of my hair at one point! The moment I received my autographed copy of Curlee Girlee from Atara, I read TWICE and laughed every second of it... a must read, and have, for all my curl~friends. 

**GIVEAWAY** 

Just in time for the holidays, EvCurlGurl & Curlee Girlee have teamed up and will be giving away a copy of the CURLEE GIRLEE book to FOUR (4) lucky winners! You must be "in it to win it", so please enter below! *Giveaway rules*: comment below (via Rafflecopter) ↓ and share this post. Four lucky winners will be chosen and notified on Monday, December 19, 2016! Good luck curl~friends!**

a Rafflecopter giveaway

Thank you so much Atara

Always curly: EvCurlgurl at age 3!

M·A·C Shadescents

INTRODUCING 

M∙A∙C SHADESCENTS

Scent and lips create irresistible chemistry with M·A·C Shadescents, six new perfumes inspired by our most iconic Lipstick shades. Lady Danger thrills with notes of wild cherry and Ruby Woo goes bold with whiffs of deep red leather. Notes of saffron, incense smoke, and cordovan leather surprise and intoxicate in My Heroine. Candy Yum-Yum conjures tropical fruit and cotton candy and Velvet Teddy calls forth wild honey and creamy musk. Crème d’Nude evokes the vibrant sexiness of naked skin.

#MACShadescents will be available on MACcosmetics.com & Macys.com on November 30, 2016 and available in-stores December 8, 2016.

Which Shadescent are you?

 1. #IAmRubyWoo

2. #IAmCremedNude

3. #IAmMyHeroine

4. #IAmCandyYumYum

5. #IAmLadyDanger

Evcurlgurl.com 3rd Anniversary

CELEBRATING THREE YEARS

OF BEAUTY & BLISS

Seems like it was only yesterday, yet at the same time it feels like an eternity. After only three years in the beauty industry (what started out as me modeling my curls for Ouidad), I was at a crossroad debating which path to take with regards to my passion for beauty. So, exactly three years ago today on Thanksgiving Day, as my turkey was cooking in the wee hours of the early morning, I took out my laptop and within ten minutes I launched Evcurlgurl.com. Just like that. I'd like to say that "my hair got me there, but the writing added flair!" I like to keep it simple, with the focus on pictures, products and presentation!

The moment it all began.... March 2011

Fast-forward to TODAY: to over 1 MILLION views, over 1,000 events attended, hundreds of NYFW coverage (my Superbowl, lol), countless of readers and over 300 brands that continue to believe in my passion for branding and marketing... I sincerely thank you ALL for giving me the inspiration, drive and determination to keep going. Products are my passion and I'm only getting started...

~Evelyn Lugo

#MACMariahCarey

INTRODUCING: M∙A∙C MARIAH CAREY

AVAILABLE ONLINE DECEMBER 8, 2016

IN-STORES DECEMBER 15 2016 - JANUARY 26, 2017

The elusive chanteuse and “songbird supreme” is back! Mariah Carey has dazzled us with her smash hits and timeless contributions to music for decades and now brings her impeccable glamour to an iconic makeup collection that’s all you’ll ever want.  #MACMariahCarey

LIPSTICK

SRP: $20.00 US/$23.50 CAD

1. I Get So OOC - shimmering brown (frost) 

2. All I Want - champagne shimmer (frost) 

3. Bit of Bubbly - soft pinky nude (cremesheen) 

4. Dahhlinggg! - pinky peach (cremesheen) 

5. MCizzle - cool peach (cremesheen) 

LIPGLASS

SRP: $18.50 US/$23.00 CAD   

1. Rainbow Interlude - soft white shimmer

2. It’s Just Like Honey - tan shimmer

3. Little Miss Monroe - true gold shimmer

4. Dreamlover - dirty pink shimmer 

(Online Only) 5. Butterfly Bling - pink bronze shimmer 

PRO LONGWEAR LIP PENCIL

SRP: $22.00 US/$25.50 CAD

1. So Dramatique - deep brown

2. New Ombré - cool peach

I’M THAT CHICK YOU LIKE / EYE SHADOW X4

SRP: $41.00 US/$43.50 CAD 

Whenever You Call - yellow gold (veluxe pearl)

Can’t Escape Me - dirty mocha with gold pearl (satin)

Golden Petals Scattering - cool brown shimmer (frost)

How You Thrill Me - rich dark brown (satin) 

IT’S EVERYTHING / EYE SHADOW X4

SRP: $41.00 US/$43.50 CAD 

Diamond Butterfly - silver white shimmer (frost)

I’d Give My All - muted mid-tone grey (lustre)

Images of Rapture - muted black with red shimmer (velvet) 

Twinks - deep plum with pearl (veluxe pearl) 

LIQUID EYE LINER

SRP: $22.00 US/$25.50 CAD

This Is My Night - rich brown-black

LASH

SRP: $18.00 US/$21.50 CAD  

1. 05 

2. 36 

EXTRA DIMENSION SKINFINISH

SRP $45.50 US/$52.50 CAD 

My Mimi - warm gold shimmer

POWDER BLUSH

SRP: $24.00 US/$28.50 CAD 

1. You’ve Got Me Feeling - light candy pink

2. Sweet Sweet Fantasy - deep coral

LOOSE POWDER

SRP: $39.50 US/$45.50 CAD 

Touch My Body - radiant gold shimmer

BRUSH

183 Buffer SRP: $59.50 US/$70.50 CAD 

239 Eye Shader SRP: $28.50 US/$34.00 CAD

M∙A∙C Mariah Carey will be available online December 8, 2016 and in-stores December 15 through January 26, 2017! 

~Evelyn Lugo

Keysocks

KEYSOCKS KNEE HIGH 
NO SHOW SOCKS

I'm all for fun and cool socks, especially when they are comfortable and convenient (think ballet flats, where regular socks scrunch and those slip on nylons don't stay put and show over your flats.) Introducing KEYSOCKS, the knee-high no show socks that you can wear comfortably with any shoe, any time. Perfect for heels, flats and sneakers. Also, KEYSOCKS are made from a revolutionary, patented process that converts coffee residue into an eco-friendly, sumptuously light fiber. When a friend asked me why I wasn't wearing socks with my new flats, she was impressed when I showed her my new KEYSOCKS: socks with a cut-out that covered my toes, soles and went up to my knees. These are genius, soft and provide amazing support.

#VivaGlam Taraji & Jussie

M∙A∙C COSMETICS ANNOUNCES

#VIVAGLAM Taraji P. Henson

Coming in February 2017

Vibrate with confidence and panache! Taraji P. Henson and Jussie Smollett are the latest faces of our #VIVAGLAM campaign! Since 1994, every cent from the selling price of M·A·C #VIVAGLAM Lipstick and Lipglass has gone toward helping women, men and children living with and affected by HIV/AIDS. Coming soon! #VIVAGLAM

IT Cosmetics 25% OFF Sale

IT COSMETICS SEMI-ANNUAL

FRIENDS & FAMILY SALE

Hey IT Girls, don't miss out on this amazing sale event by IT Cosmetics. What is IT? IT Cosmetics is rewarding you with exclusive access to their semi-annual friends & family sale event - get 25% off any $30 + free shipping! When is IT? It's happening NOW, through November 5, 2016 (they're extending the sale an extra day just in case), be sure to use offer code ITFRIENDS. Where is it? Head over to www.itcosmetics.com