NEW REDKEN Frizz Dismiss Collection

INTRODUCING REDKEN NEW FRIZZ DISMISS 
HAIR CARE COLLECTION

Frizz is the #1 complaint women have about their hair. Now you can fight frizz with Redkens NEW Frizz Dismiss hair care collection, which delivers up to 82% less frizz after one use of Sulfate-Free Shampoo, Conditioner and FPF 30 Instant Deflate after 24 hours. Featuring Redkens Frizz Protection Factor (FPF), the first-ever professional scale that allows you to choose the protection you need based on your hair type and humidity level, Frizz Dismiss is the ultimate solution for maintaining smooth, strong hair anytime and anywhere!

Nearly all of my clients tell me how concerned they are about frizz. And, its not just those with thick, coarse or curly hair – even people with extremely fine hair battle frizz on a daily basis. If your hair has any kind of natural texture and you're trying to keep it frizz-free or smooth, moisture in the air will cause it to frizz up, says Rodney Cutler, Redken Brand Ambassador and owner of Cutler/Redken Salons in NYC. Frizz Dismiss is the ultimate anti-frizz solution, providing heat, humidity and smoothing protection. The new FPF scale makes it easy to select which of the four new FPF treatments is right for you, based on hair type and humidity level, so you can go about your day frizz-free. 

Rodney Cutler

Introducing the first-ever Frizz Protection Factor (FPF) scale that measures hair type and humidity level for lasting frizz control: .....

FRIZZ DISMISS PRODUCT LINE-UP:

Sulfate-Free Shampoo: Sulfate and sodium chloride-free shampoo gently cleanses and shields hair from frizz for a smooth, controlled finish.

Conditioner: Moisturizes and detangles to help provide smoothing, humidity protection, manageability and shine.

Mask intense smoothing treatment: Provides intense nourishment, smoothness and manageability to sensitized, unruly frizz-prone hair.

FPF 10 Fly-Away Fix finishing sheets for all hair types in all humidity levels: Dismiss static and fly-aways on dry hair anytime, anywhere. Excellent on-the-go finisher when used on dry hair with any combination of FPF treatments.

FPF 20 Smooth Force lightweight smoothing lotion for fine/medium hair in low to high humidity: Leave-in spray provides ease in detangling, manageability and protection from heat styling up to 446ºF. Provides lasting frizz control, smoothing and humidity protection without weighing strands down.

FPF 30 Instant Deflate leave-in smoothing oil serum for medium/coarse hair in low to high humidity: Smoothes hair cuticle to deflate frizz-prone hair, provides manageability and shine and protection from heat styling up to 446ºF. Can be applied to damp or dry hair as a finisher.

FPF 40 Rebel Tame leave-in smoothing control cream for coarse hair in medium to high humidity: Provides discipline, control and manageability to the most difficult, unruly hair, and protects from heat styling up to 446ºF. Blow dry for maximum results.