Monday, September 28, 2015

Birchbox + Estée Lauder BCA

BIRCHBOX PARTNERS WITH THE ESTÉE LAUDER COMPANIES &
THE BREAST CANCER RESEARCH FOUNDATION

Evcurlgurl.com
Hi dolls! We're excited to share that Birchbox has partnered with The Estée Lauder Companies (ELC) to create an exclusive box of beauty samples in support of breast cancer awareness this October. Birchbox has committed to donating $104,000 to the Breast Cancer Research Foundation (BCRF), which will fund one year of breast cancer research.

The special-edition box will be filled with an assortment of products from Estée Lauder Companies brands, including Estée Lauder, Clinique, Smashbox, Darphin, Prescriptives and Origins. It also marks the first time Birchbox will be sampling and selling Clinique and Estée Lauder products. Please take a look at the official press release below: 


NEW YORK, NY - September 28, 2015 - Birchbox, a leading beauty and grooming retailer, has partnered with The Estée Lauder Companies, one of the world's leading manufacturers and marketers of quality skin care, makeup, fragrance and hair care products, to create an exclusive box of beauty samples this October in support of The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign, the Company’s largest corporate philanthropic initiative. Birchbox has committed to donating $104,000 to the Breast Cancer Research Foundation (BCRF), which will fund one year of breast cancer research hours. 


The special-edition box will be filled with an assortment of products from The Estée Lauder Companies’ brands, including Estée Lauder, Clinique, Smashbox, Darphin, Prescriptives and Origins. It also marks the first time Birchbox will be sampling and selling Clinique and Estée Lauder products. In addition to the five deluxe beauty samples, customers will also receive a pink ribbon pin and educational content about the cause in their box.

“At Birchbox, we know first-hand the power of beauty to inspire confidence. This month, we’re proud to harness that power in a different way: to raise money and awareness for an incredibly important cause,” said Katia Beauchamp, Co-Founder and CEO of Birchbox. “We’re honored to join forces with The Estée Lauder Companies - which has truly raised the bar in its dedication and commitment to breast cancer awareness - and extend the Breast Cancer Research Foundation’s mission to our Birchbox community.”

“Birchbox has cultivated a wonderful beauty community,” said William P. Lauder, Executive Chairman of The Estée Lauder Companies. “This fantastic and exciting partnership among The Estée Lauder Companies’ Breast Cancer Awareness Campaign, Birchbox and the Breast Cancer Research Foundation (BCRF) is an opportunity to educate consumers, and support medical research through the critical work of BCRF.”

“We are thrilled to partner with Birchbox. The Breast Cancer Research Foundation is the only A+ rated breast cancer organization in the U.S. by CharityWatch. You can be sure that the contribution by Birchbox will directly impact breast cancer research,” said Myra Biblowit, BCRF President.

Beginning September 28, Birchbox subscribers can select to receive this limited-edition assortment as their October box. New subscribers can sign up while supplies last to receive this Breast Cancer Awareness box as their first box ($10/month or $110/year).

For more information about this partnership and to learn more about what you can do to raise awareness visit: Birchbox.com/BCA

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