Wednesday, September 30, 2015

Lip Balm For a Cause: eos BCA 2015

EOS 2015 BREAST CANCER AWARENESS 
LIP BALM COLLECTION
Evcurlgurl.com
eos sent me their 2015 BCA lip duo for a pretty pink pout!

What a great way to hydrate your lips while giving back. I'm talking about "beautiful lips for a good cause" with eos 2015 BCA Collection, featuring top selling Strawberry Sorbet and Limited Edition Wildberry! Since 2000, advancements in medical research have helped reduce the incidence of breast cancer diagnosis, but 1 in 8 U.S. women will still develop breast cancer in her lifetime. That’s why eos is dedicated to donating 100% of net profits from their BCA Collection to breast cancer research at Memorial Sloan Kettering Cancer Center.

In shades of Breast Cancer Awareness’ signature pink, this pack contains two eos deeply moisturizing consumer-loved smooth sphere lip balms:

  • 100% natural and USDA certified organic 
  • More hygienic than pot lip balms
  • Unique smooth sphere applies directly on lip
  • Soft-touch, ergonomic, recyclable packaging
  • Filled with moisturizing shea butter and jojoba oil
  • Easy to to find in even the largest of bags but perfect for pockets
eos 2015 BCA duos is available for sale September 2015 through November 2015, retails for $6.59 and can be purchased at Walgreens stores, Ulta stores, Drugstore.com, and evolutionofsmooth.com

Tuesday, September 29, 2015

deborah lippman Undressed

NEW SHADES OF NUDE 
6-PC NAIL LACQUER SET


deborah lippmann – UNDRESSED, Shades of Nude ($34)Au-natural is the new glam - taking it back to basics with a six-piece fashion size nail lacquer set, inspired by a no-makeup, make-up approach for nails. This collection was previewed and available during the July 2015 Nordstrom Anniversary Sale in stores, but is officially available October 2015.

1. Skin Deep - full coverage sable nude (previewed at Donna Karan A/W 2015 - crème)
2. Born This Way (on my nails) - full coverage peach nude (crème) 
3. Flesh For Fantasy - full coverage alabaster nude (crème) 
4. Totally Nude - full coverage fair pink nude (crème) 
5. Bare It All - full coverage mauve nude (crème) 
6. Natural Woman - full coverage almond nude (crème)

#MACMariahCarey

M∙A∙C COSMETICS ANNOUNCES
M∙A∙C MARIAH CAREY
MAC Mariah Carey


All we want this holiday is M·A·C Mariah Carey, featuring All I Want Lipstick in a champagne shimmer frost. One shimmery swipe makes lips as fierce and timeless as the icon herself. Online exclusively in select markets this December.

Evcurlgurl.com
I am absolutely feeling this frosted lipstick! 

“Mariah is the over the top pop and beauty icon. Throughout the years we’ve all watched her with admiration and feel right now she is at her ultimate best. She exudes elegance, glamour, sophistication or sense of fun. Her “All I Want” lipstick is the perfect frosty holiday shade and her Beauty Icon collection will be everything you think of when you think M·A·C and Mariah.” M∙A∙C Senior Vice President/Group Creative Director, James Gager:

"M·A·C has been my go-to makeup brand for as long as I can remember and I’m so thrilled to be collaborating with them on a lipstick debuting this December, just in time for the holiday season! The champagne frosted 'All I Want' shade is elegant, sophisticated and glamorous. My M·A·C Beauty Icon collection will be launching in 2016 and is certain to not disappoint." ~ Mariah Carey

Monday, September 28, 2015

Birchbox + Estée Lauder BCA

BIRCHBOX PARTNERS WITH THE ESTÉE LAUDER COMPANIES &
THE BREAST CANCER RESEARCH FOUNDATION

Evcurlgurl.com
Hi dolls! We're excited to share that Birchbox has partnered with The Estée Lauder Companies (ELC) to create an exclusive box of beauty samples in support of breast cancer awareness this October. Birchbox has committed to donating $104,000 to the Breast Cancer Research Foundation (BCRF), which will fund one year of breast cancer research.

The special-edition box will be filled with an assortment of products from Estée Lauder Companies brands, including Estée Lauder, Clinique, Smashbox, Darphin, Prescriptives and Origins. It also marks the first time Birchbox will be sampling and selling Clinique and Estée Lauder products. Please take a look at the official press release below: 

Sunday, September 27, 2015

Hamptons with Women's Health Magazine

WOMEN'S HEALTH MAGAZINE 
HAMPTONS EVENT
Evcurlgurl.com

Fall is finally here and as much as I love this colorful, crisp and cozy season, I cannot properly let go of summer, without a recap of the amazing VIP summer event I attended with my good friends: Women's Health Magazine. It began on a (very) early Saturday morning, on a bus filled with editors and bloggers, all headed to the Hamptons for an all-day, two-part, fun-filled event: the Women's Health First Annual "Well-thy" Home and annual "Party Under the Stars!" I took a TON of pictures, so get ready to enjoy my collection of GIFS! 

Women's Health Magazine WellThy House event
6:00 am bus ride? Of course I slept on the bus!
Women's Health Magazine WellThy House event

Women’s Health VP/Publisher Laura Frerer-Schmidt’s invited us into her newly constructed Montauk home, for the daytime wellness event - WELL-THY HOUSE - in partnership with Domino Magazine and the Feed Foundation. The first event featured top experts leading home and garden workshops, workouts, cooking demos and nutrition consultations. We jumped right into yoga as soon as we arrived and I was excited as this class was led by Mandy Ingber (Jennifer Aniston's fave instructor.) Not to mention that the view from our rooftop yoga session was absolutely breathtaking!

Saturday, September 26, 2015

M∙A∙Cnificent Me! Winners

INTRODUCING:
M∙A∙Cnificent Me! Contest Winners



Whoever you are and whatever your style…put your heart and soul into it. Out of the many thousands of inspiring individuals who entered our contest, we found six people who are truly 100% M·A·Cnificent, transforming them into the faces of our 2015 fall colour collection (see entire line below...) #MACnificentMe


Meet Selena, Tresor, Luzmaria, Vanessa, Ji Won & Ben at www.macnificentme.com

Evcurlgurl.com



Thursday, September 24, 2015

M∙A∙C Guo Pei

INTRODUCING
M∙A∙C GUO PEI

Evcurlgurl.com

#MACGuoPei - Inspired by her “garden of the soul,” China’s most esteemed haute couturier, Guo Pei, brings her legendary elegance to an inspired collection of hues, merging vibrant jewel tones with lush neutrals, punctuated by deep graphite.

M∙A∙C Guo Pei

....

M∙A∙C Sculpted Face

M∙A∙C COSMETICS
SCULPTED FACE

Designed to highlight the natural planes and contours of your face, M∙A∙C Sculpted Face enhances your features, crafting model-worthy cheekbones complemented by a luminous finish. First, define with M∙A∙C Studio Sculpt & Shape Powder, then highlight with Cream Colour Base and finish with Prep + Prime Highlighter.

SCULPT & SHAPE POWDER
 $26.00 US/$31.00 CAD

Evcurlgurl.com


1. Bone Beige - palest cream / Emphasize off white w/ fine pearl
2. Lightsweep - warm beige w/ fine pearl / Shadester midtone leathery brown
3. Warm Light - clean peach / Definitive midtone reddish brown

CREAM COLOUR BASE
$21.00 US/$25.00 CAD
Evcurlgurl.com

1. Hush soft peach w/ icy shimmer
2. Pearl pale gold w/ icy shimmer
3. Shell soft pink beige w/ shimmer


PREP + PRIME HIGHLIGHTER 
$26.00 US/$31.00 CAD
Evcurlgurl.com

1. Light Boost soft yellow cream
2. Radiant Rose light shell pink

BRUSHES
MAC Cosmetics 127 Split Fibre Face Brush
127 Split Fibre Face Brush
 $35.00 US/$42.00 CAD

234 Split Fibre Eye Blending Brush

234 Split Fibre Eye Blending Brush
 $25.00/$30.00 CAD

M∙A∙C Cosmetics Sculpted Face is available in-store and online at www.maccosmetics.com

Tuesday, September 22, 2015

Erasa XEP-30 - Allure Best of Beauty

ERASA XEP-30 WINS ALLURE MAGAZINE'S BEST OF BEAUTY BREAKTHROUGH AWARD

Evcurlgurl.com

So pleased to announce that Erasa XEP-30 ($160 50 ml / 1.7 fluid oz) has won the Allure Magazine’s Best of Beauty Breakthrough award for 2015. The awards were announced yesterday morning by the Allure editors on the Today Show (see clip here.) In a very gratifying description of the product, the Editor-in-Chiefs said “Erasa is the closest we have gotten yet to Botox, and it relaxes the muscles… and you skin feels wonderful without getting paralyzed, and feels gentle and relaxed”. All the things that our reviewers and customers are seeing in the product are features that Jules designed it to do – it is the best form of product validation. 



The product review is currently now on the Allure website and will be in the print magazine hitting the stores on the 29th. The magazine review says “the results are off the charts: namely, a younger-looking face in just two weeks”. Their top dermatologist reviewer says “I haven't seen anything else act this quickly. I have heard of formulas attempting to achieve these results, but here we are seeing data that looks quite remarkable." Again we are pleased that the reviewers are endorsing Jules and his team’s incredible product invention and validating our approach of rigorous clinical testing of our products which results in hard measured results and not just industry poofery which even the best of the competition often resorts to. So what's all the hype surrounding this amazing product? ICYMI, check out my post introducing ERASA XEP-30 back in May - here.

Sunday, September 20, 2015

Crest #GetPolished

GET POLISHED WITH CREST 3D WHITE BRILLIANCE 
TOOTHPASTE SYSTEM & ACTRESS GINA RODRIGUEZ

Evcurlgurl.com

Last month, Crest launched the new Crest 3D White® Brilliance 2 Step toothpaste with help from Golden Globe winner and actress Gina Rodriguez (from my favorite show Jane the Virgin!) All in attendance celebrated a beauty basic that never goes out of style: a polished smile - and what do I always say: "smiles 4 miles! I held off on trying the new 2 step system from Crest in anticipation of the fabulous event, filled with treats, pampering and of course - Gina Rodriguez.

Evcurlgurl.com
GetPolished theme (Crest for your smile polished nails with manicures!
Crest invited women to #GetPolished with complimentary product samples, hair blow outs, and manicures on-site at DreamDry Flatiron in New York City. Now beauty novices and junkies alike can get a polished smile every day with NEW Crest 3D White Brilliance 2 Step, containing whitening technologies so advanced they can’t be combined into a single tube. The new toothpaste is enamel-safe and triclosan-free. It provides a clean you can feel from the first use along with a brighter, whiter smile in just two easy steps: step 1 deep cleans and step 2 is a whitening finisher, complete with micro-cleansers that gently polish away surface stains. Brushing with Crest 3D White Brilliance 2 Step twice daily keeps your smile up to 99% as white as a professional polish.*

Crest #GetPolished
I received a much needed mani with curl-friend Carol!

“My beauty style depends on the occasion, but no matter the look I always feel confident when my beauty basics are in check: glowing skin, healthy hair, and a bright smile,” says Gina Rodriguez. “With my busy schedule, I look for products that are simple and effective which is why I added Crest 3D White Brilliance 2 Step to my daily beauty routine - it's an easy way to enhance my natural smile and get that overall polished look I love.”  

Evcurlgurl.com
Smiles4Miles with actress Gina Rodriguez

Friday, September 18, 2015

M∙A∙C + Charlotte Olympia

SNEAK PEEK: 
M·A·C CHARLOTTE OLYMPIA
COMING SPRING 2016

MAC Cosmetics Charlotte Olympia

Inspired by pin-ups, silver screen sirens and the bygone era of old Hollywood glamour, British luxury shoe and accessory brand Charlotte Olympia collaborates with M∙A∙C on an unapologetically nostalgic collection of retro-glam colour. 

Coming Spring 2016 #MACCharlotteOlympia


"Charlotte Olympia Dellal is not only a true talent in the design and fashion world, but also a timeless beauty whose products - infused with whimsy, colour and fun - speak perfectly to the M·A·C aesthetic. Her playful and stylish accessories are the ultimate inspiration for makeup; the playfulness and variety in the M·A·C Charlotte Olympia collection is one we can’t wait to share with the world." ~ M∙A∙C Senior Vice President/Group Creative Director James Gager

"This is my dream collection! The inspiration for the collection comes from my love of a bygone era that manifests itself in my day-to-day beauty look as well as featuring my design aesthetic. I have always enjoyed the ritual of dressing up and wanted to unleash my inner movie star!" ~ 
Charlotte Olympia Dellal


Sunday, September 13, 2015

Hair: TRESemmé at DVF SS/16




THE DIANE from Diane von Furstenberg SS/16

“Whether in Ibiza, Portofino, Los Angeles, or Bali, I love seeing all the girls head out at night with their natural waves fresh from the beach, just tucked behind their ear with a flower, it reminded me of how I used to wear my own hair back in the 1970s and I wanted Orlando to inject that carefree vibe into the show.” - Diane von Furstenberg, TRESemmé Designer Partner SS/16 
Evcurlgurl.com

“This look is really all about Diane! Before the show, she was sharing photos with me of herself in the 1970s where it was the first time she’d let her hair fall in its natural wave and I just loved the texture and the volume she had so wanted the girls rock a little of her personality today.” - Orlando Pita, New York Fashion Week Ambassador for TRESemmé

Evcurlgurl.com


Get the runway look at home with TRESemmé

Step 1: Start by washing your hair using Perfectly (un)Done Weightless Moisturizing shampoo and conditioner and rough dry.

Step 2: Create a deep side part. Layer Make Waves Shaping Gel, then Make Waves Shine Enhancing Cream, onto a 2 inch wide section of hair, twist and secure in a bun with a hair pin. Start with one row of buns at the base of the neck and then create a second row around the crown and forehead until all hair is secured.

Step 3: Use a hair dryer to dry each twisted bun, or leave to air dry. When dry, unravel each bun, pulling apart the hair twists as you unravel.

Step 4:
Use a soft bristle brush to brush out the waves and lightly tease the front section to create soft volume.

Step 5: Finish the look by tucking your hair behind one ear and spraying Perfectly (un)Done Ultra Brushable Hairspray for flexible hold. Add pins or a hair accessory for additional interest where the hair is tucked back. 

TRESemme

TRESemmé Products Used: Perfectly (un)Done Weightless Moisturising shampoo and conditioner, Runway Collection Make Waves Shaping Gel, Runway Collection Make Waves Shine Enhancing Cream and Perfectly (un)Done Ultra Brushable Hairspray.

The Tools Needed to Achieve the Look: Blow dryer, soft bristle brush, hair pins and optional accessory.

Tuesday, September 8, 2015

M·A·C & Miley

M·A·C VIVA GLAM 
MILEY CYRUS II 
Evcurlgurl.com

Miley Cyrus returns as M·A·C Cosmetics iconic VIVA GLAM campaign’s spokesperson, with two surefire hits: a super-sexy bright orange lipstick and coordinating lipglass with sparkling pearl shimmer.


MAC VIVA GLAM Miley Cyrus II

LIPSTICK VIVA GLAM MILEY CYRUS II 
Bright Orange 
($17.00 US / $20.00 CAD)
MAC Viva Glam Miley Cyrus II


LIPGLASS VIVA GLAM MILEY CYRUS II 
Bright Orange with sparkle pearl
($15.00 US / $18.00 CAD)

Every cent from the selling price of VIVA GLAM lipstick and lip gloss goes towards helping women, men and children living with and affected by HIV/Aids. Please visit www.maccosmetics.com/vg for more information.

Monday, September 7, 2015

Neutrogena #GuardYourLocks

NEUTROGENA BLOWOUT
WITH KERRY WASHINGTON'S STYLIST

Neutrogena hair

When Neutrogena invites you to a special day of hair blowouts with Kerry Washington's stylist Takisha Sturdivant-Drew on hand, curl~gurl™ or not - you go! With tips on caring for your best asset - your hair and a fab phrase "hair so good it should be insured", this "curl~gurl™ with hair-to-share" didn't need much convincing to get her hair blown out. On one condition though: I requested a bit of volume, asking the stylist to incorporate some curls into my do, and he happily obliged. Oh, and there was a photo-shoot at the end, which you KNOW I simply couldn't say no to, lol.

Evcurlgurl.com
Kerry Washington - Neutrogena

Saturday, September 5, 2015

#NairShare Event

NAIR™ MOROCCAN ARGAN OIL 
HAIR REMOVAL
Evcurlgurl.com

Hi dolls (and especially dudes, you'll see why in a bit) for those of us blessed with four seasons, summer may be coming to an end but that doesn't mean that you must abandon all hope and neglect shaving or waxing - especially during the cold weather (single or not, just don't!) This summer I attended yet another fun event: #NairShare held at Hotel Hugo with my good friends Nair™ . It was fun evening filled with manicures, drinks and of course, my fave: PRODUCTS! Nair is perfect for the hair that I haven't lasered away (no more underarm hair for me) so I was on hand to preview the new additions to the Nair™ Moroccan Argan Oil line of hair removal. 

Evcurlgurl.com

Nair Hair Remover
Mani time with Nair™
Nair
"Selfie-mode" - my plate as I got my nails done #NairShare
Evcurlgurl.com
Nair™ Men Hair Remover Body Cream and Spray

Tuesday, September 1, 2015

Beauty.com X J. Mendel

BEAUTY.COM & J. MENDEL
COLLABORATION
Evcurlgurl.com

Just in time for fashion week, Beauty.com® (a division of drugstore.com, inc) introduced today the exclusive “Matin” Vanity Pouch from lauded designer J. Mendel as a complimentary gift this fall. Beginning September 1st, customers will receive the product-filled faux leather pouch when they spend more than $125 at the prestige beauty retailer.* The “Matin” Vanity Pouch can be found at http://www.Beauty.com/JMendel and is available while supplies last.

With fall approaching, the sleek “Matin” Vanity Pouch is perfect for toting beauty essentials while keeping it classy for those cooler autumn evenings. “I wanted to create something classic and super functional that would reflect the sleek glamour of my Fall 15 runway collection,” says designer J. Mendel. The bucket style pouch makes it easy for shoppers to store every sized item from makeup brushes and tools to cosmetics and skin care. The two-tone black design makes this a great accessory for both women and men.



The “Matin” Vanity Pouch arrives fully stocked with 13 prestige beauty samples in both deluxe and full sizes. The pouch and its contents have an approximate combined retail value of $155. The selection includes offerings from some of the beauty world’s top beauty and skin care brands:

Women's Health 4th Annual RUN 10 FEED 10

WOMEN’S HEALTH ANNOUNCES 4th ANNUAL NATIONWIDE 
RUN 10 FEED 10 EVENT IN NEW YORK CITY

Run a 10k and Feed 10 People in Your Local Community
Special Host: Good Morning America’s Ginger Zee

WHO: Join Women’s Health Magazine, FEED, Lauren Bush Lauren, GMA’s Ginger Zee and thousands of men and women runners in the fight against hunger.

What: This fall, Women’s Health magazine will once again host its signature RUN10 FEED10 event with a mission! Kicking off the event series in New York City on September 20, thousands of participants will run down the West Side Highway for the timed 10K race. Women’s Health and FEED, the organization founded by philanthropist and social entrepreneur Lauren Bush Lauren, partner for this race series to motivate consumers nationwide to help fight domestic hunger. The concept is simple: run a 10k, feed 10 people. WE have raised 3.75 million meals since starting this initiative and have the hopes of breaking 5 million in 2015. ABC’s Good Morning America Chief Meteorologist Ginger Zee will be the special guest host and will also be running the race with a special group of mommy’s-to-be.