Thursday, May 29, 2014

MY BeautyCon NYC Experience

RECAP: THE FIRST-EVER BEAUTYCON NYC
OVER 4,500 ATTENDEES 

BeautyCon has taken over LA and London the past two years so when the first-ever BeautyCon NYC (partnered with with ELLE Magazine), finally took place I was ecstatic! Held at Pier 36 this past Saturday, over 4,500 attended this star-studded summit, packed with beauty influencers, celebs and hundreds of bloggers. For those that don't know, BeautyCon is a fashion and beauty conference for the internet's most influential beauty, brands, fashion icons and their ever-growing number of fans (think amazing YouTube make-up artists.) It was a MAKE-UP MECCA MELT-DOWN! 


BeautyCon partnered with ELLE with for the first NYC summit
After arriving at the press check-in, I was handed my all-access pass and I went on my way. I visited every booth, networked with dozens of bloggers, reps and make-up artists and even attended the NYX Cosmetics VIP Party! All the reps were amazing and made me feel so welcomed. I left the beauty summit with more bags than I could carry and just when I thought I missed out on the VIP BeautyCon tote, I ended up snagging TWO exclusive BeautyCon gift bags while at the NYX party - along with a MASSIVE NYX gift tote!


Contents of my NYX Cosmetics Goody Bag!

Started out fine with two bags.... (oh, that's Shameless Maya's dog Jacky)

I was starting to get worried... I had no idea HOW I would make it to my car! 


It was all worth it in the end.
PIZZA! (had to make sure I got a quick bite.)
Brands that participated included: Bare Minerals, Boohoo Clothing, Uberbliss, Tarte Cosmetics, Wildflower, Crown Brushes, Coco & Breezy, H0les, NYX Cosmetics, Revlon, American Apparel, Tattly, Square, StyleHaul, The Platform, Stack Wines, RYB Apparel. Also in attendance were: Whitney Port, Jesse Metcalfe, Cara Santana, Joe Zee, Jay Manuel, Kandee Johnson, Johnny Wujek, Dulce Candy, Carli Bybel, MakeupByMandy24, Fleur DeForce (Partner at StyleHaul) and Weylie. 

Whitney Port attends the 3rd Annual BeautyCon Summit presented by
ELLE Magazine at Pier 36.
Jesse Metcalfe and Cara Santana
Panel: Diva - The Female Version of a Hustler - panelists included - Seth Planter (Elle Associate Editor), Amber Venz (CEO of Reward Style), Coco & Breezy (CEO's of Coco & Breezy Eyewear), Wendy Nguyen (Blogger of Wendy's Lookbook), Karissa Pukos (saturdaynightsalrite -YouTube), Marlena Stell (MakeupGeekTV - YouTube), Karen Blanchard (Blogger of Wheredidyougethat), Soraya Dorabi (Founder of Zady), Keiki Lynn (Blogger).

Panel: The Rise of Digital Influence - panelists - Joe Zee (Elle Creative Director), Alexandra Keating (Founder of DWNLD), James Nord (co-Founder of Fohr Card), Whitney Port (Designer of Whitney Eve), Kandee Johnson (YouTube - KandeeJohnson), Fleur DeForce (Partner at StyleHaul), Clarie Marshall (YouTube - ohhaiclaire), Rachel Martino (YouTube - RachelAimeMaquillague), Amanda Steele (YouTube - MakeuoByMandi24), Helena Glazer (Blogger - Brooklyn Blonde), Melody McCloskey (Founder of StyleSeat), Katie Rogers (Instagram - PaperFashion)


I made some great new friends, memories and contacts, had an amazing experience at BeautyCon NYC and cannot wait until the next BeautyCon NYC. I also napped a few selfies with: Kandee Johnson, Shameless Maya, SunkissAlba, SummerKellsey and James Vincent.



~Evelyn Lugo

3 comments:

  1. WOW, so much makeup, lucky you! enjoy!

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  2. This is making it that more exciting! Can't wait to attend!

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    Replies
    1. You can absolutely expect the 2nd year to be just as exciting as the first Jennifer! :D

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