CELEBRATE EARTH DAY WITH AVEENO

AVEENO® PURE RENEWAL® COLLECTION: 

RENEWS YOUR HAIR & IS GOOD FOR THE PLANET TOO!

April 22nd is Earth Day, so why not use a hair care line that is good for you and good to the Earth? I made sure to wash my locks this morning with Aveeno. Infused with the power of balancing ACTIVE NATURALS® Seaweed Extract, these sulfate-free, paraben-free, dye-free formulas give you soft, weightless shine and healthy manageability. And, the AVEENO® PURE RENEWAL® Collection is scientifically proven to produce hair that is up to seven times healthier and 80% more manageable, after just one use.

AVEENO® PURE RENEWAL® Shampoo ($6.49-$6.99 for 10.5 fl. oz. bottle) lifts away impurities without over-stripping, helping to rebalance hair's optimal moisture levels, leaving it shiny, healthier looking, and full of life. Naturally-derived from potato starch, sulfate-free and is biodegradable so it’s both gentle and EARTH FRIENDLY. It’s also safe for color treated hair!

AVEENO® PURE RENEWAL® Conditioner ($6.49-$6.99 10.5 fl. oz. bottle) moisturizes and softens without weighing hair down while rebalancing hair's optimal moisture levels, leaving it silky, healthier looking and more manageable for styling. Like the shampoo, it is also sulfate-free and infused with seaweed extract.

AVEENO® PURE RENEWAL® Dry Shampoo ($7.49 - $7.99 for 4.8 oz. bottle)
Discover a new pure way to refresh and renew your hair without washing with water. Formulated for ALL HAIR TYPES, its designed to rejuvenate hair for a clean, fresh look between washes, removes excess oil and impurities to help boost volume and is lightly fragranced, to refresh with each use. Sulfate-free, for gentle cleansing, designed for all hair types and safe for color-treated hair! To use: Shake can well before use and in-between sprays. Hold 8-10 inches away from the head and spray lightly and evenly to dry hair, focusing on THE ROOTS. Leave in for 1-2 minutes, brush out thoroughly and blend excess power into hair with fingers. Style as desired.

Aveeno Pure Renewal is available at Aveeno.com and at national food, drug and mass merchandisers.

~Evelyn Lugo