M·A·C Shadescents

INTRODUCING 

M∙A∙C SHADESCENTS

Scent and lips create irresistible chemistry with M·A·C Shadescents, six new perfumes inspired by our most iconic Lipstick shades. Lady Danger thrills with notes of wild cherry and Ruby Woo goes bold with whiffs of deep red leather. Notes of saffron, incense smoke, and cordovan leather surprise and intoxicate in My Heroine. Candy Yum-Yum conjures tropical fruit and cotton candy and Velvet Teddy calls forth wild honey and creamy musk. Crème d’Nude evokes the vibrant sexiness of naked skin.

#MACShadescents will be available on MACcosmetics.com & Macys.com on November 30, 2016 and available in-stores December 8, 2016.

Which Shadescent are you?

 1. #IAmRubyWoo

2. #IAmCremedNude

3. #IAmMyHeroine

4. #IAmCandyYumYum

5. #IAmLadyDanger

Evcurlgurl.com 3rd Anniversary

CELEBRATING THREE YEARS

OF BEAUTY & BLISS

Seems like it was only yesterday, yet at the same time it feels like an eternity. After only three years in the beauty industry (what started out as me modeling my curls for Ouidad), I was at a crossroad debating which path to take with regards to my passion for beauty. So, exactly three years ago today on Thanksgiving Day, as my turkey was cooking in the wee hours of the early morning, I took out my laptop and within ten minutes I launched Evcurlgurl.com. Just like that. I'd like to say that "my hair got me there, but the writing added flair!" I like to keep it simple, with the focus on pictures, products and presentation!

The moment it all began.... March 2011

Fast-forward to TODAY: to over 1 MILLION views, over 1,000 events attended, hundreds of NYFW coverage (my Superbowl, lol), countless of readers and over 300 brands that continue to believe in my passion for branding and marketing... I sincerely thank you ALL for giving me the inspiration, drive and determination to keep going. Products are my passion and I'm only getting started...

~Evelyn Lugo

#MACMariahCarey

INTRODUCING: M∙A∙C MARIAH CAREY

AVAILABLE ONLINE DECEMBER 8, 2016

IN-STORES DECEMBER 15 2016 - JANUARY 26, 2017

The elusive chanteuse and “songbird supreme” is back! Mariah Carey has dazzled us with her smash hits and timeless contributions to music for decades and now brings her impeccable glamour to an iconic makeup collection that’s all you’ll ever want.  #MACMariahCarey

LIPSTICK

SRP: $20.00 US/$23.50 CAD

1. I Get So OOC - shimmering brown (frost) 

2. All I Want - champagne shimmer (frost) 

3. Bit of Bubbly - soft pinky nude (cremesheen) 

4. Dahhlinggg! - pinky peach (cremesheen) 

5. MCizzle - cool peach (cremesheen) 

LIPGLASS

SRP: $18.50 US/$23.00 CAD   

1. Rainbow Interlude - soft white shimmer

2. It’s Just Like Honey - tan shimmer

3. Little Miss Monroe - true gold shimmer

4. Dreamlover - dirty pink shimmer 

(Online Only) 5. Butterfly Bling - pink bronze shimmer 

PRO LONGWEAR LIP PENCIL

SRP: $22.00 US/$25.50 CAD

1. So Dramatique - deep brown

2. New Ombré - cool peach

I’M THAT CHICK YOU LIKE / EYE SHADOW X4

SRP: $41.00 US/$43.50 CAD 

Whenever You Call - yellow gold (veluxe pearl)

Can’t Escape Me - dirty mocha with gold pearl (satin)

Golden Petals Scattering - cool brown shimmer (frost)

How You Thrill Me - rich dark brown (satin) 

IT’S EVERYTHING / EYE SHADOW X4

SRP: $41.00 US/$43.50 CAD 

Diamond Butterfly - silver white shimmer (frost)

I’d Give My All - muted mid-tone grey (lustre)

Images of Rapture - muted black with red shimmer (velvet) 

Twinks - deep plum with pearl (veluxe pearl) 

LIQUID EYE LINER

SRP: $22.00 US/$25.50 CAD

This Is My Night - rich brown-black

LASH

SRP: $18.00 US/$21.50 CAD  

1. 05 

2. 36 

EXTRA DIMENSION SKINFINISH

SRP $45.50 US/$52.50 CAD 

My Mimi - warm gold shimmer

POWDER BLUSH

SRP: $24.00 US/$28.50 CAD 

1. You’ve Got Me Feeling - light candy pink

2. Sweet Sweet Fantasy - deep coral

LOOSE POWDER

SRP: $39.50 US/$45.50 CAD 

Touch My Body - radiant gold shimmer

BRUSH

183 Buffer SRP: $59.50 US/$70.50 CAD 

239 Eye Shader SRP: $28.50 US/$34.00 CAD

M∙A∙C Mariah Carey will be available online December 8, 2016 and in-stores December 15 through January 26, 2017! 

~Evelyn Lugo

Keysocks

KEYSOCKS KNEE HIGH 
NO SHOW SOCKS

I'm all for fun and cool socks, especially when they are comfortable and convenient (think ballet flats, where regular socks scrunch and those slip on nylons don't stay put and show over your flats.) Introducing KEYSOCKS, the knee-high no show socks that you can wear comfortably with any shoe, any time. Perfect for heels, flats and sneakers. Also, KEYSOCKS are made from a revolutionary, patented process that converts coffee residue into an eco-friendly, sumptuously light fiber. When a friend asked me why I wasn't wearing socks with my new flats, she was impressed when I showed her my new KEYSOCKS: socks with a cut-out that covered my toes, soles and went up to my knees. These are genius, soft and provide amazing support.

#VivaGlam Taraji & Jussie

M∙A∙C COSMETICS ANNOUNCES

#VIVAGLAM Taraji P. Henson

Coming in February 2017

Vibrate with confidence and panache! Taraji P. Henson and Jussie Smollett are the latest faces of our #VIVAGLAM campaign! Since 1994, every cent from the selling price of M·A·C #VIVAGLAM Lipstick and Lipglass has gone toward helping women, men and children living with and affected by HIV/AIDS. Coming soon! #VIVAGLAM

IT Cosmetics 25% OFF Sale

IT COSMETICS SEMI-ANNUAL

FRIENDS & FAMILY SALE

Hey IT Girls, don't miss out on this amazing sale event by IT Cosmetics. What is IT? IT Cosmetics is rewarding you with exclusive access to their semi-annual friends & family sale event - get 25% off any $30 + free shipping! When is IT? It's happening NOW, through November 5, 2016 (they're extending the sale an extra day just in case), be sure to use offer code ITFRIENDS. Where is it? Head over to www.itcosmetics.com